 |
Classic Restaurant Group
This client needed to maintain a television presence in a time of increasing media costs and decreasing media budgets. The client has two restaurant groups, so we developed a strategy that combined two 15-second ads, one for each restaurant group, into a 30-second spot. This strategy enabled both restaurants to maintain a television presence on the available budget. The client has been pleased with the cost savings and the overall results of this strategy.
|
|
|
|
